So the Saatchi and Saatchi agency has been recruited to look after Labour’s advertising for the general election. Whenever that might be. <cough>
Here’s their pitch:
What the BBC story doesn’t tell you*, is that they were previously turned down by the Liberal Democrats after this proposal:
For some reason, the Tories – despite the success of Labour Isn’t Working in 1979 – also turned them down. Can’t imagine why:
*because (let’s be clear for legal purposes) I’ve made it up
My proposal “Not Flash, just Crash” didn’t win, then.
Of course, some of us are old enough to remember when Paddy wanted us to campaign on the slogan “we’re yellow, we’ve got courage.” In retrospect, that might have been a Saatchi original.
ROFL
And of course I had to love it.